VideoSticky Video Playlist Sharing Community:Video Aggregation, Video Channel Creation, Video Sharing, Video Widgets and Community http://www.videosticky.com/blog Wed, 16 May 2007 20:09:39 +0000 http://wordpress.org/?v=2.0.5 en Video Trends http://www.videosticky.com/blog/2007/05/16/video-trends/ http://www.videosticky.com/blog/2007/05/16/video-trends/#comments Wed, 16 May 2007 19:35:08 +0000 Rodney Rumford News Video video sharing Video Community Business Blog Widgets Blog http://www.videosticky.com/blog/2007/05/16/video-trends/ I was recently asked to speak about Video Trends to a large group of 100+ Bloggers at the SOBCON event in Chicago. The Event was really amazing and had some other great speakers including: Robyn Tippins from MyBlogLog & Andy Sernovitz Author of Word of Mouth Marketing. I only had about 25 minutes, but what I hoped to educate people on was the upcoming video trends for 2007 and how they could embrace these video trends with their blogs and video widgets.

First they had to be made aware that there is great video content online that is buried in the mountain of garbage. There are amazing video gems just buried beneath the surface of the short attention span videos. Don’t get me wrong, there is value in the short attention span videos.

Top 5 Online Video Trends:

  1. Better video Search Tools
  2. User Aggregated Video Channels or Playlists
  3. Video Channel Widgets
  4. Community forming around video Channel Themes
  5. Connections with other people that watched the same videos as you.

See the Video Trends presentation here:

http://www.slideshare.net/Rumford/video-trends-sobcon-2007

Comments?

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]]> http://www.videosticky.com/blog/2007/05/16/video-trends/feed/ Video Community Design Changes http://www.videosticky.com/blog/2007/04/24/video-community-design-changes/ http://www.videosticky.com/blog/2007/04/24/video-community-design-changes/#comments Tue, 24 Apr 2007 10:16:41 +0000 Rodney Rumford News Design Video Community Blog Widgets Blog http://www.videosticky.com/blog/2007/04/24/video-community-design-changes/ We have been getting good feedback from our Alpha testers of VideoSticky. Thanks Everyone! The video community design team has been hard at work trying to simplify the design and usability. For the upcoming Beta launch we have redone the logo, page layout, Navigation, website design, etc…

Making the site EASY and intuitive is critical. We are going to bury some of the functionality further down into the Video Community site so that users are not overwhelmed initially with the feature set and power of the service. We would like to hear what you think of the new home page design. The large area that says “Create” is actually a flash animation that walks you through the 3 main concepts on a high level. Create | Share | Connect. in about 10 seconds.

We think it allows users to rapidly see & quickly grasp the concept of how they can use video sticky to create a video aggregated channel, and share it several ways and use it to build community and connect with other like minded individuals.

It ties into our design mantra of “Don’t Make Me Think”. Simple is better, Less is more.

Tell us what you think of the new website design, it is still a work in progress and we will have more changes coming. Thanks for your feedback.

p.s. We also did a total redesign on the blog as well. We hope you likey. ;)

New VideoSticky Video Community Website Design Mockup

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]]> http://www.videosticky.com/blog/2007/04/24/video-community-design-changes/feed/ How Video Sharing Sites are Different http://www.videosticky.com/blog/2007/04/20/how-video-sharing-sites-are-different/ http://www.videosticky.com/blog/2007/04/20/how-video-sharing-sites-are-different/#comments Fri, 20 Apr 2007 16:55:25 +0000 Rodney Rumford Video video sharing Video Community Business Blog Widgets Blog http://www.videosticky.com/blog/2007/04/20/how-video-sharing-sites-are-different/ I was talking to someone on the team yesterday and we were discussing difference in video sharing sites. One of the key components that is missing from virtually every site is a way to share video efficiently outside of that particular sites inventory of video. This really means that there are no easy video widgets that allow you to aggregate from multiple video community platforms and share video channels… this is a problem when there are many great videos to share and they are on multiple sites…

Cross platform video aggregation is a part of the solution… and a part of what we allow users to do with video.
That is one of the big problems that www.videosticky.com solves. You will notice video channel widgets in the sidebar of this blog. These widgets combine video from multiple sites… pretty cool… tell us what you think… thanks for the feedback.

Rodney Rumford

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]]> http://www.videosticky.com/blog/2007/04/20/how-video-sharing-sites-are-different/feed/ UAV = User Aggregated Video http://www.videosticky.com/blog/2007/04/09/uav-user-aggregated-video/ http://www.videosticky.com/blog/2007/04/09/uav-user-aggregated-video/#comments Mon, 09 Apr 2007 23:22:16 +0000 Rodney Rumford News Video video sharing viral video Video Community Business Blog Widgets Blog http://www.videosticky.com/blog/2007/04/09/uav-user-aggregated-video/ UAV (User Aggregated Video) is a concept who’s time has come. There is a ton of pain in finding the gems of user generated video online… lots of gems hidden in the mountain of garbage. User aggregation across multiple online video services such as youtube, google video, yahoo video, myspace video, etc… is key.

Content syndication via rss for user created channels/playlists/connections/etc. is also key. Easy discovery of the user aggregated content is also critical. Having an easy way to allow the 10% of community users that don’t actually create video content, to create a channel of content that they are passionate about is really critical.

The video marketplace is very fragmented and there is room for multiple solutions. New startups might partner with the tradional media giants. But there is also an opportunity for solutions that are not connected with the media giants.

Users are watching less and less TV and are consuming video more often online. This trend in user behavior allows for virtually unlimited channels of content to be created beyond just “My Personal Favorites” sort of lists. Worthy of note is that online users are consuming new media not created by the media giants.

Consumers ideas of entertainment is shifting rapidly towards online with UGC playing an important role. There are nearly 80,000-1000,000 new videos uploaded online every day, they can’t all be crap, there are some real gems in there. ;) Users will aggregate videos for many of the same reasons people blog, to voice their opinions and tastes, to make connections, to share content, to take ownership of their ideas and principles, to be their own channel programmer, to create a communication channels that is syndicatable, to build a community around an idea/concept/theme/product/person/personal taste, etc…

There are literally tens of thousands of virtual channel opportunities that will support very narrow niches online. We will be launching this week in alpha at www.videosticky.com There some other ideas I have around this subject, technologies under development and how the model for online video is shifting, but I will save them for later.

Rodney Rumford, CEO

www.videosticky.com

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]]> http://www.videosticky.com/blog/2007/04/09/uav-user-aggregated-video/feed/ VideoSticky.com Ready for Alpha Launch http://www.videosticky.com/blog/2007/04/07/videostickycom-ready-for-alpha-launch/ http://www.videosticky.com/blog/2007/04/07/videostickycom-ready-for-alpha-launch/#comments Sat, 07 Apr 2007 17:15:06 +0000 Rodney Rumford News Video video sharing viral video Video Community Business Blog http://www.videosticky.com/blog/2007/04/07/videostickycom-ready-for-alpha-launch/ We wanted to let our readers know that VideoSticky will be moving forward with the Alpha launch next week. We have been working really hard to get to this point. We have had a team of people using the platform for a while. So starting in the middle of next week we will be sending out the invites to the first phase of alphas users that registered on the site.

We really want the service to be easy for users to create a video channel from video content online. So when you get your invite. come on in, create a video channel and play with all the cool features to your hearts content. There is a feedback link at the bottom of every page, please use this to tell us what you like and do not like about the site. We want you to tell us if there are any issues that you come across, bugs, features you might want or things that are just plain confusing. The only way that we can make VideoSticky the best service is with your feedback. ;)
We want to thank everyone who registered for their interest. The first phase of invites will go out this week, and then additional phases in the following week. Tell your friends to register for an invite so they can get in before the public beta launch.

Rodney Rumford

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]]> http://www.videosticky.com/blog/2007/04/07/videostickycom-ready-for-alpha-launch/feed/ VideoSticky.com: Google to Include YouTube Results for Video Search http://www.videosticky.com/blog/2007/01/25/videostickycom-google-to-include-youtube-results-for-video-search/ http://www.videosticky.com/blog/2007/01/25/videostickycom-google-to-include-youtube-results-for-video-search/#comments Thu, 25 Jan 2007 17:48:15 +0000 Rodney Rumford News Video video sharing Video Community Blog http://www.videosticky.com/blog/?p=14 Google is making some changes in video search… Today Google has quitely announced: “Google search results already include links to content that’s hosted on YouTube. Starting today, YouTube video results will appear in the Google Video search index: when you click on YouTube thumbnails, you will be taken to YouTube.com to experience the videos. Over time, Google Video will become even more comprehensive as it evolves into a service where you can search for the world’s online video content…” You can read the blog post about the convergence of Google Video & YouTube on Google’s Blog.
I am glad to see this natural progression of video search… however there are still many missing pieces. First, you are only looking at 2 places for video: GoogleVideo & YouTube (that’s somewhat limiting). In fact the search results are still pretty limiting in the fact that you can only search for video and how they are determining relevance is interesting. You still have no way of finding the “best” videos. The algorythm that they are using to produce results is fairly basic.

They also do not allow you to share video channels in the way that you can with VideoSticky.com

More details as we get closer to launch. Regester for a beta invite at our home page.

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]]> http://www.videosticky.com/blog/2007/01/25/videostickycom-google-to-include-youtube-results-for-video-search/feed/ Video Search is Made Easier with VideoSticky http://www.videosticky.com/blog/2007/01/17/video-search-is-made-easier-with-videosticky/ http://www.videosticky.com/blog/2007/01/17/video-search-is-made-easier-with-videosticky/#comments Wed, 17 Jan 2007 19:35:51 +0000 Rodney Rumford News Video video sharing Business Blog http://www.videosticky.com/blog/?p=12 There are several problems with video search, whether you are searching youtube, yahoo video, google video, etc… you are presented with videos that are only from THAT particluar service. There is no easy way to aggregate, compile and easily choose which video fits your desired requirements. You could go to each service individually and go through this time consuming process which is no fun at all and is a pain.

Or you could use videosticky to actually see all the results from the top video sharing services all in 1 place. That is 1 aspect of what we are doing. We are trying to streamline the user experience and the ability to find, share and connect with and around relevant video content and other viewers and blog readers. We will also allow users to easily save any video from the search and create a “Video Sticky” (playlist like) which can then be shared. There are also some issues around tag clouds for video content that allow better folksonomy choices and results for users.

Thats all for now…. we need to get back to the programming and building the most helpful video site possible.

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